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Schools, Colleges, Coaching & Study Abroad

Admission CRM that turns enquiries into counselled students

SalesCord is an admission CRM for coaching institutes, schools, colleges and study-abroad consultants. Every enquiry gets a counsellor, a WhatsApp brochure, a demo class reminder and a clear next step.

  • Course-wise counsellor routing
  • Demo class and fee reminders
  • Course FAQs answered by AI

New enquiry

Example

JEE coaching · Class 11 batch

A parent asks about fees and weekend batch timings

Meta lead formContacted

Next step

Demo class · Sunday, 10:00 AM

An example of an enquiry in SalesCord

In admission season, parents remember the institute that replied first. SalesCord helps your counsellors reply quickly and keeps every enquiry on a list.

Sound familiar?

Where good enquiries slip away.

The same few gaps cost businesses in this industry sales every week.

  1. 01

    Enquiries flood in during admission season

    Hundreds of enquiries arrive in a few weeks. Calls get missed, and nobody knows which enquiries were never contacted.

  2. 02

    Counsellors pick only the easy leads

    Without fair assignment, some enquiries get three calls and others get none. Managers cannot see who followed up.

  3. 03

    Demo no-shows and night-time questions

    Students miss demo classes, fee reminders go out by hand, and questions sent at night wait until the next morning.

Features that matter

Built for Education

Admission enquiries counselled, demo classes booked, fees reminded

  • Form Based assignment

    Each Meta lead form goes to its own counsellor or team, so every course has a clear owner.

  • WhatsApp Forms

    Parents and students fill demo booking or details forms inside WhatsApp. Answers are saved on their record.

  • Reminders

    Demo class, document and monthly fee reminders that go out on WhatsApp at the right time.

  • Payments

    Send a fee payment request in the chat. Parents pay by UPI, card or netbanking without leaving WhatsApp.

  • AI chat helper

    Answers course and batch questions from your own brochures and FAQs, in English, Hindi or Hinglish.

  • Team activity report

    Each counsellor's leads, first-contact speed, calls and conversions, so you can coach the team fairly.

Students laughing together around a laptop in a library

Education

How SalesCord helps

Your playbook, step by step.

From the first ad to the Google review, this is how businesses like yours use SalesCord.

  1. 1

    Capture course-wise enquiries

    Run a Meta lead form for each course and add the enquiry link to your website. Enquiries arrive in Customers automatically.

  2. 2

    Give each course its counsellor

    Form Based assignment sends each course's enquiries to its own counsellor, so no lead waits for someone to pick it up.

  3. 3

    Send the brochure, book the demo

    The 'New lead welcome' journey sends the course brochure on WhatsApp. The 'Book Appointment' bot or a WhatsApp Form books the demo class.

  4. 4

    Remind before demos and fee dates

    Reminders go out before demo classes and on monthly fee due dates. Payments lets parents pay fees by UPI inside WhatsApp.

  5. 5

    Answer questions day and night

    The AI chat helper answers course, fee, timing and batch questions in English, Hindi or Hinglish, and hands over to a counsellor when needed.

  6. 6

    Ask for reviews and check the team

    Converted students get the 'Feedback & Google review' journey. Reports show the % contacted within 1 hour and each counsellor's activity.

Your workflow

Keep enquiries and follow-ups together.

Connect your lead sources, set assignment rules and adapt your WhatsApp follow-up to the way your business works.

Where your enquiries come from

  • Meta lead forms
  • Website enquiry link
  • Google Search ads
  • Walk-ins and phone calls
  • Click-to-WhatsApp ads
  • Education fair lists by CSV

Workflows for your business

  • “New lead welcome” journey
  • “Book Appointment” bot
  • “Lead Qualification” bot
  • Education message templates
  • “Schedule demo” reminder
  • “Feedback & Google review” journey

FAQ

Questions we often hear.

Straight answers, including what SalesCord does not do.

Does SalesCord replace our student management or learning platform?

No. SalesCord manages admission enquiries, counselling follow-up and WhatsApp messages. Attendance, classes, results and fee accounting stay in your existing systems.

Can each course go to a different counsellor?

Yes. Use Form Based assignment with a separate Meta lead form for each course, or Source Based assignment by channel. You can also let each counsellor see only the enquiries assigned to them.

Can the AI answer parents in Hindi?

Yes. The AI chat helper replies in English, Hindi or Hinglish using your brochures, fee details and FAQs. It hands the chat to a counsellor on keywords or when it is unsure.

Can we collect fees on WhatsApp?

Yes. Send a payment request through Razorpay WhatsApp Pay or a Cashfree link. Parents pay by UPI, card or netbanking, and the status shows as Pending, Paid, Failed or Expired.

Does it work for study-abroad consultants?

Yes. Use WhatsApp Forms for profile details, Reminders for document and application deadlines, and message sequences to keep students and parents updated.

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